First, the basic situation-aesthetic education infiltration and deep cultivation of rural education

　　This project aims at serving rural aesthetic education, takes the national first-class professional team as the core, and develops rural aesthetic education in the form of "pottery caravan", honing the firm will of teachers and students in patriotic dedication in social services and honing their personality and professional skills in aesthetic education practice. This team is a service team that walks through the countryside all the year round and devotes itself to culture going to the countryside, and has made important contributions to the rural assistance work such as "beautiful countryside Construction, Aesthetic Education and Cultural Infiltration".

　　(A) Relying on the "pottery caravan" to build a "mobile art classroom"

　　"Pottery caravan" is to transform traditional ceramic art into a "mobile art classroom" in the form of a vehicle-mounted mobile station. Integrate and optimize the "ivory tower" art resources in colleges and universities, publicize excellent traditional culture to rural school students through mobile art education and traditional craft experience, promote the protection and inheritance of cultural heritage, strengthen the education of Chinese excellent traditional culture, lead students to establish correct views on history, nationality, country and culture, and urge rural children to cultivate noble sentiments, shape beautiful hearts and enhance cultural self-confidence.

　　(B) Education+public welfare caravan model will create a better future for more rural children.

　　At present, there is still a big difference between urban and rural education, and there is a serious shortage of art teachers in rural schools, which greatly hinders the development of rural education. Caravan, with its characteristics of strong mobility, diversification and openness, can effectively improve the quality of art teaching in rural primary and secondary schools and make up for their lack of aesthetic education. We combine ceramic art with highly mobile caravan, integrate ceramic art into the classroom of rural teenagers in a physical and offline way, and improve their art teaching through an experiential, diversified and open teaching method.

　　(C) Enrich the teaching resources of aesthetic education and help the development of the teaching team of "aesthetic education infiltration"

　　Since the implementation of the "shenyang ligong university-Pottery Caravan" project, the artistic and cultural heritage resources have been combined with young scientific research teams in colleges and universities to build an "online and offline volunteer service platform in colleges and universities". It has jointly carried out activities with four schools to enrich local aesthetic education teaching resources, provide lesson plan design for the "aesthetic education infiltration" rural aesthetic education teaching team to support the rural aesthetic education teaching activities in western Liaoning for a long time, and promote the follow-up work to be carried out better.

　　Since the infiltration of rural aesthetic education, the aesthetic education team in shenyang ligong university has continuously reached a consensus, integrated rural revitalization into the ideological and political construction of courses, combined knowledge lecture halls in colleges and universities with life beliefs, and connected theoretical content with social practice, thus casting the great country craftsman spirit and Chinese aesthetic education spirit in the big classroom of rural social practice.

　　Through a series of practical tests, the school has cultivated an advanced aesthetic education collective with excellent quality, hard work and dedication. For two consecutive years, the school was rated as an advanced unit in the pilot project of sports aesthetic education infiltration in Liaoning Province, and four teachers in the team were rated as excellent teacher volunteers. In 2021, the "Demei Runxin" rural aesthetic education group won the gold medal in Liaoning internet plus Competition. In 2022, the rural entrepreneurship project won the Silver Award in Challenge Cup and the Silver Award in internet plus again.

　　Second, the progress of implementation-slowly and steadily reflecting the responsibility of colleges and universities in the new era in rural aesthetic education

　　Since 2020, the school has been connected with the primary and secondary schools in Baoguo Old Town, beipiao city, Chaoyang City, Liaoning Province, where the resident cadres help, and established a pairing assistance relationship. According to the needs of aided schools, regular teaching activities are carried out. Up to now, more than 200 teachers and students have been sent to teach, and more than 1,600 teachers and students have participated in the aided areas. After completing 336 teaching hours, two art workshops have been built, two campus cultural construction projects have been organized, and more than 2,000 works of art have been created. Help local middle schools to coach students to take part in the art senior high school entrance examination, and successfully get into key high schools to achieve a "zero" breakthrough in the art senior high school entrance examination. Providing training courses for young art teachers for local schools, with more than 20 trainees.

　　The team always aims to build the first brand of rural aesthetic education infiltration in Liaoning Province. Although affected by the epidemic in 2022, the pace of going to the countryside was hindered, but it also brought new opportunities for the growth of the team. Shenyang ligong university quickly organized and built a virtual teaching and research room for college students’ aesthetic education volunteers, and started the "Digital Intelligence Cloud Aesthetic Education Course" program. The school created a column on aesthetic education infiltration in WeChat official account, and built the first batch of "Youth Aesthetic Education Series Video Classes". With the joint efforts of teachers and students in the team, a large number of aesthetic education infiltration lesson plan tutorials have been reserved. After the course is launched, the average class is kept at the heat of 200 people clicking on learning. At present, 100 online cloud courses have been compiled, the online courses have been produced for 330 minutes, and the series of courses have been updated for 15 sessions, with the cumulative number of students reaching 20,000. It has become the only series of rural aesthetic education courses in the province, which is based on the infiltration of rural aesthetic education in colleges and universities and integrates online and offline, greatly improving the convenience of aesthetic education communication and promoting the two-way "going" of college and rural children in aesthetic education.

　　Third, the main features-situational teaching effectively improves the educational effect

　　(A) Pottery caravan-a mobile art classroom

　　This project adopts the mode of "caravan+performance+pottery making", and combines the unique characteristics of mobility, interactivity and diversity of "caravan" to flow in different areas of the countryside. Through a variety of interesting activities, it brings colorful pottery learning to rural children, increases the audience of aesthetic education assistance and makes educational assistance more inclusive.

　　(B) to carry out pottery manual practice activities to stimulate the enthusiasm of primary and secondary school students.

　　The manual practice of pottery is to let students deepen their experience of Chinese excellent traditional culture in direct contact with soil and tools, and express their thoughts and feelings with a simple modeling language to communicate with people. This method is based on hands-on, which requires the cooperation of eyes, brain and hands, and shows the learning process with an intuitive image, which not only promotes the improvement of students’ hands-on ability, but also stimulates students’ enthusiasm for learning and consciousness of understanding artistic charm. At the same time, caravan, an innovative classroom form of situational teaching, has also effectively improved students’ interest in learning, prompted students to be more involved in the classroom, and enabled students to understand the importance of cooperative learning in the process of practical activities, which has a certain positive role in promoting students’ growth and the study of other subjects.

　　(C) Using the "caravan model" to alleviate the pain problem of rural aesthetic education

　　The first is to use the "caravan mode" for on-site teaching to solve the important and difficult problems in teaching. Because ceramic art belongs to visual art, its curriculum characteristics determine that students must clearly see the details of each demonstration in the classroom demonstration of ceramic art. "Caravan mode" effectively uses modern technology for on-site teaching, presents the results to students, facilitates students to master the steps and skills of ceramic art production more accurately, and can quickly arouse the resonance of children’s learning, enhance their enthusiasm for participating in the classroom, thus improving the efficiency of solving teaching key points and difficulties.

　　The second is to use caravans to create situations and improve students’ understanding of knowledge points. Ceramic art is a kind of intuitive art that depends on "seeing" and "doing" to understand. Therefore, it is necessary to create a good and fascinating teaching situation in the teaching of ceramic art. Because primary and secondary school students are still young and lack relevant life experience, their understanding of things is different. Pottery caravan can use modern technology to teach directly on the spot, improve teaching intuition, make learning and exploration interesting, and help students better understand and absorb what they have learned.

　　The third is to use the pottery caravan to expand knowledge and improve students’ humanities and art literacy. The appearance of pottery caravan provides students with many possibilities to improve their artistic accomplishment. Students can have a targeted and targeted understanding of various art forms through the pottery caravan, which has played a positive role in developing students’ interest in art and improving their aesthetic ability and artistic accomplishment.

　　Fourth, the effective experience-the double guarantee of policy and organization

　　In order to complete the action plan of revitalizing rural aesthetic education with high quality, our school has built and improved a series of security systems in two years of teaching practice.

　　(a) sound organization and strong guarantee.

　　Personnel security: This project is led by the school leaders, with the cooperation of the Organization Department, Propaganda Department, Student Affairs Office, Youth League Committee, Academic Affairs Office and College of Art and Design, and is generally responsible for the development of aesthetic education infiltration. Relying on the aesthetic education teaching and research team of the College of Art and Design, the school set up the Liaoning Sports Aesthetic Education Infiltration Action Working Group, and assigned a special person to lead the team to ensure the orderly development of all work.

　　Funding guarantee: according to the actual situation of the schools in the recipient areas, the school has formulated a volunteer assistance plan for expert leaders, teachers and students. In order to make the project go smoothly, more than 200,000 yuan of special funds have been allocated successively.

　　(B) standardized management and orderly operation

　　Reasonably formulate the whole course of education assistance and standardize the safety management system. Shenyang ligong university is about 300 kilometers away from the assistance site. The school appointed the resident cadres as safety commissioners to make overall plans for the urban and rural environment, travel safety and personal insurance purchase, and appointed special teachers to guide and lead the team, so that the trip was planned and the track was recorded.

　　(C) Blue Plan, mentoring and bringing new ideas.

　　In order to ensure the sustainable and high-quality development of educational assistance activities, the school implements the "Blue Plan", that is, the implementation of expert teaching, young teachers’ guidance, and college students’ mentoring service system. The teaching assistance team includes 5 professors, 10 associate professors and 4 lecturers. 3 doctors; There are 30 graduate students and 140 undergraduate students in the school, and regular training is held to improve the ability of aesthetic education, always ensuring that the ability of educational assistance is maintained at a high level.

　　During the implementation of the "Blue Plan", many outstanding teachers and student volunteers emerged. For example, Dr. Li Ying, a persuasive doctor, Mr. Jin Aiying, an industry expert in children’s aesthetic education, Zhu Hanyu, a member of the Liaoning Outstanding Graduates Publicity Group, party member Wang Zhiduo, an outstanding college student in Liaoning Province, and Kang Linjie, a warm and lovely school sister, etc. In the eyes of the students in the recipient areas, these "masters, handsome boys and young ladies" are the symbols of artistic beauty and their future model goals. Some children bring their candy to the classroom and give it to their brothers and sisters who are looking forward to it.

　　(D) One school, one policy, collaborative construction

　　According to the different audiences and different curriculum requirements of the schools in shenyang ligong university, the aesthetic education assistance team has made a targeted modular teaching plan and assistance scheme.

　　The first is to consolidate the teaching and research module. The team has completed the writing of 200,000 words of special service teaching materials and 50,000 words of art activity planning scheme, and has published teaching and research papers and teaching achievements one after another. The industry-leading teaching system makes the practice of aesthetic education teaching process theoretical and reference; Teacher training is planned and based.

　　The second is to enrich practical activity modules. The team skillfully combined traditional indoor aesthetic education courses with outdoor scientific exploration activities, and conducted live online teaching at the same time, with more than 10,000 people watching live, sharing aesthetic education work experience with the same industry in society. Innovative activities expand the new service mode for the content of rural aesthetic education.

　　The third is to open an aesthetic education hotline module. In order to benefit more rural students and better solve the difficult problems in rural aesthetic education, the team opened an aesthetic education consultation line to answer the questions of rural students in the art learning process.

　　(E) Aesthetic education innovation, take the lead in setting an example.

　　Mobilize the enthusiasm of participating in aesthetic education activities with innovative cloud services, and carry out online and offline hybrid flip aesthetic education infiltration classes anytime and anywhere to improve the second classroom efficiency of primary and secondary school students. Carefully select teachers’ lesson plans, and use information technology, art learning tools, creative materials, life cognition and other auxiliary means to enhance the pertinence of practical activities, provide more support for art activity design, and bring students a brand-new learning experience.

　　Fifth, the next promotion and implementation plan-continue the tradition and create the future

　　On the basis of the fruitful achievements of aesthetic education infiltration in our school, we will continue to innovate the implementation and development of aesthetic education infiltration projects, integrate the improvement of primary and secondary school students’ hands-on operation ability, aesthetic taste and creative thinking into the aesthetic experience of Chinese traditional culture and art, promote primary and secondary school students’ love for Chinese traditional culture, stimulate students’ national pride and social responsibility, and continuously enhance cultural self-confidence.

　　(A) Give full play to the advantages of disciplines and create a "Handmade Ceramic Art Practice Workshop" with regional cultural characteristics.

　　Shenyang ligong university Institute of Art and Design "Liaojin Ceramic Art Center" has carried out a number of national and provincial video quality courses and other related research projects after more than 20 years of first-line teaching practice and accumulated experience in the construction of ceramic societies in many primary and secondary schools in Shenyang in recent years. In 2022, he won the first prize of teaching achievement in Liaoning Province. It has gradually formed a blueprint for community practice courses based on the national video quality course and the national first-class undergraduate course "One Talk and One Practice of Ceramic Art", formulated a theme of "One School, One Product" which is in line with the development of school aesthetic education, created a practical workshop of handmade ceramic art, and transferred the accumulated teaching experience and achievements to aesthetic education classes and extracurricular activities, further upgrading the rural aesthetic education.

　　(B) to help schools build a "creative art practice workshop."

　　Relying on the new media art major of shenyang ligong university Institute of Art and Design, and combining with the school-enterprise cooperation units-Shenyang Kale Education Information Consulting Co., Ltd. and Shenyang Dahuangdian Children’s Art Training Center, we will build a "Creative Art Practice Workshop" for helping local schools, so as to enhance the diversified cognition of children aged 8-14 in primary school from various angles. There are not only Chinese and western painting techniques training, but also all-round artistic thinking training of students’ imagination and creativity, and teaching students in accordance with their aptitude according to their age.

　　(C) Continue to promote the construction of cloud-based aesthetic education infiltration video courses.

　　On the basis of the existing accumulated online students, we will continue to innovate the service mode and course mode, stabilize the number of students, continue to strengthen the construction of platforms in WeChat official account and Tik Tok, and expand the influence of aesthetic education on online platforms.

　　(D) Responsibility, bearing the mission of educating people and leading universities.

　　After years of construction experience, abundant aesthetic education resources and excellent reputation, shenyang ligong university Aesthetic Education Team has been continuously reported by the government and provincial and municipal TV stations, and won the special report of learning power and today’s headlines.

　　In 2023, based on the team that won the provincial first-class teaching achievement award, the school plans to build a "Demei Runxin" cloud service platform, and through the platform, it will recruit teachers and students from all levels inside and outside the province to actively participate, as well as outstanding alumni from the world’s top art universities to join hands. At the same time, it also focuses on attracting college students from rural areas to participate in the volunteer program, so that they can return to their hometown through the training of the project, forming a two-way promotion mechanism of "going to the countryside and coming back to the countryside", and transmitting the artistic voice of the city to their mountain villages, so that the flowers of art can bloom in Qingshan.

　　At present, the strategic planning of aesthetic education assistance in our school has reached alliance intention with more than 10 colleges and universities, and it is planned to drive more colleges and enterprises to carry out public welfare education projects with reference to this model in the future.

　　Rural aesthetic education has a great responsibility and a glorious mission. In the future, shenyang ligong university will take the "Pottery Caravan" project as the starting point, constantly develop new forms of rural aesthetic education, broaden the audience of rural aesthetic education, improve the core development strength of the education team, contribute to the rural aesthetic education, and be the successor to shorten the "last mile" gap between urban and rural aesthetic education, so that aesthetic education can be immersed in every inch of rural land and moisten the hearts of every rural child.

You may not have seen the film, but you must have heard it.This song.

There is quite a sad feeling.

Many people have probably had such a moment when they need to choose.

Just like Ah Kan, a friend recently graduated, and almost formed a daily question:Am I staying in Beijing? Or go back to your hometown?

There is no way to answer this question. Because it’s too heavy!

After all, no matter which one you choose, there is no guarantee that you will not regret it.

But Ah Kan undoubtedly admires those dream catchers who are willing to go to other places for their dreams.

Reminiscent of "500 miles" in the movie[drunken folk songs]The scene that sounded-

In the darkness of the audience, there is a musician who is down and out in all kinds of ways.

He has been floating in Greenwich Village, new york all his life, and has never made a big splash.

But everyone who has wandered between ideal and life can also feel a little "divine" light in him.

01

In the 1960s, the eve of Bob Dylan’s era.

Loser, a folk singer, carried a cat named Ulysses from new york to Chicago, and then back to new york, running around and doing nothing.

His name is …Levine Davis(oscar isaac).

The opening picture of this film is an antique microphone with a faint light.

In today’s "Gaslight Cafe", which is famous for its music history and approachable at that time, Levine played and sang with a vicissitudes of life.Twist me, oh twist me：

"God, I’m so hungry that a straw can cover me up."

Strong feelings, almost tears.

This is also the first flaw in the film’s ten complete folk performances. Divided by music and story, the Cohen brothers don’t have to play surreal tricks, so they divide the film intoTwo parallel worlds.

The music world is refined and pure, and the art is rich, just like tom hooper’s [Les Miserables], which adopts the recording in shooting (except for the quartet);

The story world is full of absurdity, bad luck, swearing and incompetence, and Kafka style is close to [serious man] and [barton fink] in Cohen’s works (Palme d ‘Or Award in 1991).

At the end of the song, Levine was called to the back street, and was held by a gloomy man in a hat with an old fist.

This mysterious episode is repeated at the end of the film, symbolizing a reincarnation.

Many people say that [Drunk Hometown Folk Song] is a "Song of Lu Se".

After all, the folk poet in the film never wakes up in other people’s beds in the morning, and then moves from one sofa to another.

In winter, there is no decent coat. Long-distance travel relies on shrinking in the street to stop the car, taking the subway for a short distance, dragging the guitar box wherever you go;

When you run out of ammunition and food, you should think about your parents’ property, or go to sea as a sailor for a while.

Folk singer Zhao Lei sang in his "People": "I am just a poor boy, and my life is as simple as a stone."

This has almost become a common state of existence for folk musicians.

But rather than saying "loser", I prefer to say that Levine is an obviously inappropriate person.

Although Levine’s affectionate performance was cheered by the audience, the songs that can sell well in this complicated world are always vulgar songs that he disdains.

He disdains these catchy songs, and even more disdains being able to resonate with the audience. He never compromises in art.

When the couple who provided his sofa invited him to sing a song at the dinner table, Levine was sensitive that his career was looked down upon.

"I am an artist, not for your entertainment!" In a word, almost "ruined" the friendship between the three people.

I went to the club in Chicago for an interview. After a song, the manager replied bluntly, "It won’t sell much.".

This "closing statement" that broke the hearts of the audience, Levine did not struggle too much and even refused the invitation to join the choir.

No wonder the girl he got pregnant called him "Midas’ stupid brother"! Midas has a touch of gold, which turns everything into gold, but his stupid brother turns everything into garbage. )

His disdain and intransigence, like black humor, filled the film, making the audience feel ridiculous and deeply sad.

02

[Drunk Hometown Folk Songs] was released that year, which broke many people’s expectations.

Because before the screening, I only heard the folk musicians who paid tribute to the 1960s, but after watching it, I realized that it neither faithfully restored the history of folk music, nor was it a masterpiece that made a biography for real people.

It reminds people of [a generation of masters]: under the banner of restoring the Wulin of the Republic of China, I talked about the emotional life of several people.

But the Cohen brothers are not as crazy as Wong Kar-wai, and Wong Kar-wai is not as black and humorous as the Cohen brothers.

There are not many masters here, only one star is not full.Dave van rank(Dave Van Ronk) is the prototype.

In the end, Levine, born out of the womb, is a complete loser and "bastard" completely different from the prototype.

The film was undoubtedly inspired by Van Locke’s biography The Mayor of McDougall Street.

The title of the film is "Inside Llewyn Davis", which is taken from a record named "Inside Dave Van Ronk" by Van Locke.

Levine’s unsold vinyl album jacket is almost the same as Inside Dave Van Ronk.

There is a cat in the lower right corner of the album jacket, and the cat is the story point that runs through the whole movie.

At the beginning of the film, Levine sang "Twist Me, Oh Twist Me", which is also from the album Van Locke.

But beyond that, it’s hard to find the "Van Locke" part of Levine.

Van Lok himself is big, enthusiastic and loves reading and cooking. Because of his unique position in Greenwich Village, Jianghu people call him "Village Chief Fan".

It is rumored that he is the teacher of Bob Dylan, the "king of folk songs", who once called him.The supreme ruler of Greenwich Village.

Bob Dylan and Van Locke

In the movie, Levine and Bob Dylan also had a "side".

When Levine was beaten up, the singer on the stage of the pub was singing a song "Farewell", using Dylan’s signature original.

However, like every music trend, winners are often not pioneers.

Van Locke, the forerunner, "got up early and caught a late episode", never made a big splash in the end.

However, the film almost borrows half a history of folk songs, from 500 Miles and Farewell to Dink’s Song, and then to the soundtrack of The Last Thing in My Heart.

The first classic, the first palace level.

In this way, the Cohen brothers, who are good at paying attention to the losers, completed their bow to Van Lok.

Plus the excellent photography of this film-this is the first time that French photographer Delbon Nell has cooperated with the Cohen brothers.

Large-scale use of soft light, but it brings more and more bleak in winter in new york.

And some creative lighting, such as the lighting in the back alley of the opening bar, such as film noir, and the green in the rest station bathroom like an illusion, are impressive.

"Farewell, my dear," sang Farewell at the end of the film.

It’s like telling the end of an era. After tonight, the trend of history turns.

The bruised Levine only half-jokingly said "au revoir" ("goodbye" in French).

But he is not an outcast of the times.

Inside the decadent skin, there is some divine glory, and his pursuit is above the times.

He will be remembered.

03

[Drunk Hometown Folk Songs] There is a scene of burning the midnight oil, which is very Cohen-style black.

Driving in a snowy night, Levine almost ran into a cat. The daily situation took a poetic texture and an out-of-body experience.

Can’t help but remind Ah Kan of movies.[Killed a sheep]Chinese Tibetan manKimbaru hit the lamb and killed in his dream.The mysterious fantasy.

Strangely enough, similar to the head-to-tail occlusion of [drunken folk songs], [killing a sheep] also has a closed-loop structure.

I have to talk about this director.

Like Levine, director Pema Tseden is a very simple and pure person.

He was born in Jiuna Village, Guide County, Qinghai Province, which is located in Amdo Tibetan Area, one of the three major Tibetan areas (Tibetan areas are generally divided into Amdo, Kangba and Weizang).

Since then, Pema Tseden’s creation has always been rooted in this fascinating hometown.

Singing in the song: "Lord I’m five forgotten miles away from home. "

And Pema Tseden once left home for thousands of kilometers, and ran to the distant Beijing to pursue his movie dream.

To this end, what he did was even a sensation in his hometown-he resolutely quit his enviable local public office job.

Although I don’t know whether I can be admitted to the university, I just want to go and cross the rubicon for my career and dreams.

From Qinghai to Lanzhou and then to Beijing, he is getting farther and farther away from his hometown in physical distance.

But psychologically, he has never been far from his hometown.

Over the years, I have written novels and made movies, from [Quiet Rock] and [Tallow] to [Killed a Sheep], and then to the latest work [Balloon] to be released soon.

[Balloon] was shortlisted for the horizon unit of the 76th Venice Film Festival, which will be shown nationwide next Friday, November 20th.

These stories are all about Tibetan areas without exception.

On the street of Zhongguancun, Beijing, I saw a balloon floating in the air, wobbling and not knowing where to go.

The director’s thoughts can drift to his hometown thousands of miles away.

In the [balloon], the balloon became a condom representing fertility. The conflict between Tibetan women’s choice of reproductive rights, beliefs and reality is thus presented to us.

Pema Tseden has the same "inappropriate" part as Levine.

Just like when [Killed a Sheep] was released in 2019, it was just catching up with the tight schedule of [Avengers 4]. Everyone is sweating for "a sheep".

Pema Tseden is calm, don’t withdraw!

Because he believes that art films still have their own audience.

The film has been filmed for more than ten years, and the director has never given up creating films for his own people. He has a deep love for the Tibetan area where magic and reality are intertwined.

In a flashy place, 108,000 miles have passed, and he still has his original heart and is pure.

What kind of story will happen if such a Pema Tseden is allowed to watch [Drunk Hometown Folk Songs] with us?

Look at this week.Now movie APPofMovie FUN screeningThe seventh issue of columnDream of 500 miles away from home, will realize the gentle collision.

Monday, November 16th at 18:45.Director Pema Tseden will come to the current movie APP, join the online cinema and watch it with us.[drunken folk songs].

half past eight p.m.He will also meet with you after the screening and share the movie story.

Now scan the QR code, and you can reserve the location of the cinema.

How will a wanderer who leaves home treat another persistent dream catcher?

Scan the QR code, a live broadcast that can’t be missed!

Fan welfare

Welcome to interact with us in the message area.

Talk about your expectations for [balloons]

According to the quality of the message, we will

be carefully chosenonestripQuality review

Send a poster and a novel signed by Pema Tseden.

(The physical object is shown in the picture)

Plagiarists or fans will have no right to participate in any welfare activities.

The deadline is November 18th at 22:30.

The final interpretation of this activity belongs to Ben WeChat official account.

Pay attention to the current movie APPlive broadcast studioMore live events will be sent on the same day.Welfare goodie bag: Wanma signature film poster, Wanma signature film novel collection of the same name, and canvas bags around the film now.

　　Yesterday, IKEA held a media communication meeting in response to another fatal incident of MALM chest of drawers. Zhu Changlai, president of IKEA Retail China, said that the recall of malm chest of drawers was not repeated in China, but the affected consumers could continue to seek wall-mounted accessories, wall-mounted installation and other services, and the product has not been discontinued so far. Recently, another child was hit by this chest of drawers, causing IKEA to recall 17.3 million chest of drawers in the United States and Canada. Up to now, similar accidents have caused eight children to die.

　　IKEA has no recall plan in China.

　　In response to the question that the IKEA China market was treated differently, Zhu Changlai explained yesterday that the United States and Canada did not recall this time, but reiterated the information of the last recall. Although IKEA has no further recall plan in the China market, it is "strengthening the depth and breadth of the recall" and "making 3,000 phone calls a week, and has conveyed the precautions to customers."

　　She stressed that although IKEA has no plans to continue to recall this product, it will continue its after-sales service, including return and full refund. "Our response measures have also been affirmed by the AQSIQ." Zhu Chang said. According to IKEA, the chest of drawers continues to be produced and sold, and there is no plan to stop production.

　　The sold chest of drawers can be returned in full.

　　Zhu Changlai introduced that IKEA China has taken four measures to deal with the chests of drawers in malm that have been sold: First, for customers who have bought chests of drawers in malm, IKEA will continue to provide wall fittings free of charge to ensure their safe use; Second, consumers can contact IKEA staff, and IKEA will provide free on-site installation and fixed services; Third, for consumers who don’t want to continue to use malm chest of drawers, they can return the products to IKEA stores, and IKEA will refund the full amount; Fourth, consumers can also contact IKEA to provide door-to-door collection service, and IKEA will also refund the full amount. At the same time, according to IKEA, when customers buy this product in the IKEA store, the sales staff will also remind them that the product needs to be on the wall.

　　Zhu Changlai said that there are similar risks in the entire home furnishing industry. What we need to do now is to warn of the existence of risks and awaken everyone’s attention to furniture safety. "What we want to emphasize is that as long as IKEA is firmly fixed on the wall, there is no safety and quality problem. Any chest of drawers higher than 75 cm may fall when standing up." She said. Zhu Changlai also stressed that so far, there has not been any lawsuit in China related to the injury of children caused by chest of drawers in malm, and the sales volume of this chest of drawers this year is not very different from last year.

　　The "problem chest of drawers" has sold over 2 million pieces in China.

　　Ikea malm chest of drawers has repeatedly overturned, resulting in the death of many children. On June 29th last year, IKEA finally announced that it would recall 8 million malm series cabinets and 21 million other types of wardrobes and dressers in the United States and 6.6 million in Canada due to the risk of falling over. In December last year, IKEA agreed to compensate the families of three American children who were crushed to death by their chest of drawers for a total of 50 million dollars (about 347 million yuan), and donated 150,000 dollars to children’s hospitals and non-profit organizations in the name of these three children.

　　It is reported that since 2006, IKEA has sold 2 million malm chests of drawers in the China market, of which more than 22,000 chests of drawers have been recalled, of which more than 8,000 have been returned to IKEA, and some consumers have applied for free wall service.

　　In China, IKEA was interviewed by AQSIQ last year, and in July 2016, it initiated the recall of drawers in malm. At present, the recall notice of malm chest of drawers can still be seen on IKEA official website. IKEA requires all customers who have bought the following chest of drawers from IKEA to check whether the chest of drawers at home is connected to the wall. If the wall connector is missing or in doubt, please choose the nearby IKEA store to get it for free.

　　On November 30th, Shanghai Quality Supervision Bureau interviewed IKEA (China) Investment Co., Ltd. on November 29th, aiming at the recall situation of IKEA malm cabinet series products concerned by the society, asking enterprises to earnestly fulfill the recall obligation, immediately organize defect investigation and analysis, and take effective measures to ensure the personal and property safety of consumers.

    On April 18th, Huawei Pura 70 series new mobile phones were put on sale, and the online mall was sold out in one minute. The reporter saw in Huawei’s offline stores that there were long queues of experience and purchase customers.

    This new machine is made of Xuanwu toughened Kunlun glass, equipped with new HarmonyOS 4.2, and equipped with dual satellite communication of Beidou satellite and Tiantong satellite, which supports sending picture messages. It can capture the ultra-high-speed motion moment of 300 km/h, the ultra-high-speed wind and flash, and the high-speed rail can be clearly photographed.

    Reporter: Bai Yu, Li Sijia

    Produced by Audio and Video Department of Xinhua News Agency

　　Cctv news: According to the message of "Healthy Shanghai 12320" on WeChat WeChat official account, the Spring Festival holiday in 2023 is coming soon. Xiaobian collected the holiday arrangements for outpatient and emergency departments of tertiary hospitals in this city (some hospitals need to update their holiday arrangements). Please tell each other if you are prepared!

　　PS: The information is for reference only, subject to the actual arrangement of each hospital.

　　Zhongshan Hospital Affiliated to Fudan University

Zhongshan Hospital Affiliated to Fudan University Qingpu Branch

Huashan hospital affiliated to Fudan university

Obstetrics and Gynecology Hospital Affiliated to Fudan University

Fudan university affiliated tumor hospital

Shanghai Proton Heavy Ion Hospital

Pediatric Hospital Affiliated to Fudan University

Eye, Otolaryngology Hospital affiliated to Fudan University

Jinshan hospital affiliated to Fudan university

ruijin hospital, shanghai jiao tong university school of medicine

You can make an appointment in advance by any of the following appointment methods:

　　1. On-site appointment: appointments can be made at the convenience service center on the first floor of the clinic and the nurse desks on all floors.

　　2. Appointment between clinics: Ask the doctor to help make an appointment for the next follow-up visit in the clinic.

　　3. Self-service appointment: self-service appointment of self-service machines on all floors of outpatient service.

　　4. Telephone appointment: Call 96886 (Shen Kang Medical Union Platform) to make an appointment.

　　5. Mobile reservation: scan the QR code, pay attention to WeChat WeChat official account "Ruijin Hospital Clinic" or search Alipay life number/applet "Ruijin Hospital affiliated to Shanghai Jiaotong University School of Medicine", and make an appointment on the mobile terminal after binding the card.

　　6. Community appointment: contracted residents can ask the family doctor of the community health service center to help make an appointment.

　　7. Appointment of discharged patients: When discharged from hospital, the bed doctor can help to make an appointment for outpatient follow-up time.

　　renji hospital ,shanghai jiao tong university school of medicine

　　During the Spring Festival in our hospital, the outpatient service arrangements are as follows (unified in the east, west, south and north):

Note: 1. Daily outpatient service will be resumed from January 30th;

　　2. Emergency and fever clinics are open 24 hours a day;

　　3. Internet hospitals are open as usual.

　　Xinhua Hospital Affiliated to Shanghai Jiaotong University School of Medicine

Chongming Hospital Affiliated to Shanghai Health Medical College

The Ninth People’s Hospital Affiliated to Shanghai Jiaotong University School of Medicine

Shanghai Children’s Medical Center affiliated to Shanghai Jiaotong University School of Medicine

　　Dear parents,

　　In order to meet the medical needs of children, during the Spring Festival, outpatient clinics in our hospital were kept open, emergency and fever clinics were opened 24 hours a day, and Internet hospitals were opened as usual. From January 21st (New Year’s Eve) to January 27th (sixth day), the outpatient service is arranged as follows. On January 28th and 29th, the clinic will be opened as usual:

Longhua Hospital Affiliated to Shanghai University of Traditional Chinese Medicine

Shuguang hospital affiliated to Shanghai university of traditional Chinese medicine

Yueyang Hospital of Integrated Traditional Chinese and Western Medicine affiliated to Shanghai University of Traditional Chinese Medicine

Tongji hospital, Shanghai

Tongji university affiliated stomatological hospital

The First Affiliated Hospital of Naval Medical University (Shanghai Changhai Hospital)

　　According to the notice of the General Office of the State Council, the Spring Festival holiday in 2023 will last for 7 days from January 21st (Saturday) to January 27th (Friday). In order to meet the needs of patients, the working hours of hospital outpatient service are arranged as follows:

The Second Affiliated Hospital of Naval Medical University (shanghai changzheng hospital)

The Third Affiliated Hospital of Naval Military Medical University (Dongfang Hepatobiliary Surgery Hospital)

Huadong hospital

Tips

　　1. During the Spring Festival, the General Hospital, Minhang Clinic and Pudong Clinic have the same arrangement;

　　2. Experts, general and special disease clinics shall be subject to the consultation on the same day;

　　3. The outpatient service of Internet hospital shall be based on the schedule of the day. During the Spring Festival, the self-delivery and logistics distribution services of drugs will be suspended. Please understand.

　　4. Emergency and fever clinics are open 24 hours.

　　Shanghai First People’s Hospital

Shanghai sixth people’s hospital

Shanghai Tenth People’s Hospital

Shanghai stomatological hospital

children’s hospital of shanghai

Shanghai Chest Hospital

Pulmonary hospital, Shanghai

Shanghai No.1 Maternal and Infant Health Hospital

Tips:

　　The outpatient service is subject to the appointment system. Please make an appointment in advance before seeing a doctor.

　　Please do personal protection when entering the hospital and wear a mask without breathing valve all the time.

　　Please sit at intervals, keep a safe distance, and no dining is allowed.

　　shanghai hospital of traditional chinese medicine

Shanghai Mental Health Center

Shanghai Public Health Clinical Center

Shanghai oculopathy prevention center

shanghai dermatology hospital

international peace maternity and child health hospital

Shanghai Oriental Hospital

Putuo District Central Hospital

Yangpu district central hospital

　　According to the notice of the General Office of the State Council on the holiday arrangement for the Spring Festival in 2023, during the Spring Festival, our hospital will make the following adjustments to the emergency work and rest arrangements of the General Hospital and Antu Branch:

Shanghai Fifth People’s Hospital

Fengxian district central hospital

seventh peoples hospital of shanghai

Shanghai Guanghua combination of Chinese traditional and western medicine hospital

Shanghai hospital of combination of Chinese traditional and western medicine

Shanghai Baoshan District Hospital of Integrated Traditional Chinese and Western Medicine

Shanghai Jing ‘an District Central Hospital

Shanghai Minhang District Central Hospital

During the Spring Festival from January 21st to January 27th:

　　★ Zhongshan Medical Association experts stopped consulting;

　　★ The emergency department is open 24 hours;

　　★ Internet hospitals are open normally.

　　Shanghai Pudong Hospital

shanghai pudong new area gongli hospital

Shanghai Pudong New Area People’s Hospital

　　Dear colleagues and patients,

　　According to the spirit of the national holiday arrangement notice, combined with the actual situation of our hospital, the outpatient service arrangement during the Spring Festival is as follows:

　　First, during the festival, the Internet clinic will open as usual.

　　2. The offline clinic will be closed from January 21st (New Year’s Eve) to January 24th (the third day).

　　3. From January 25th (Grade 4) to January 27th (Grade 6), the general outpatient service in our hospital is arranged as follows during holidays:

　　Note: There is no specialist or special disease clinic during the festival. The emergency department is open 24 hours a day.

Note: The emergency department is open 24 hours during holidays. Please arrange the time for non-emergency patients. Thank you for your cooperation.

　　Zhou Pu Hospital, Pudong New Area

Shanghai Songjiang District Central Hospital

Shanghai Tongren Hospital

Shanghai Xuhui District Central Hospital

Global information group new culture business

Organize | Global Information Section

Edit | Wen Lele

A quick look at information

1.AcFun’s wholly-owned subsidiary, Cyrus Dynamics Industrial and Commercial Change, is wholly-owned by Aauto Quicker.

2. Yusheng Culture, the first stock of China Variety, was cold on the first day of listing, down 115% from the issue price.

3. The game MCN Elephant Entertainment and Goose Culture announced the merger, with Tencent, Betta, Huya and Shanda as important shareholders.

4.Soul’s operating partner was arrested for deliberately spreading harmful violation information on the opponent’s APP.

5. All six Disney parks in the world are closed.

6.Apple Music won a new contract with the record company

7. Disney announced the global withdrawal of the live-action movie Mulan.

8.Youtube announced that it will support the realization of Covid-19 video advertisements.

9.NBA Development Alliance announced that it would suspend the game indefinitely.

Domestic information

1.AcFun’s wholly-owned subsidiary, Cyrus Dynamics Industrial and Commercial Change, is wholly-owned by Aauto Quicker.

According to the equity data of Tianyancha, Beijing Serisi Culture Communication Co., Ltd. has undergone industrial and commercial changes today. Guangzhou Barrage Network Technology Co., Ltd., the operating entity of Acfun, its major shareholder, withdrew, and Beijing Aauto Quicker Technology Co., Ltd., the operating entity of Aauto Quicker, a newly added shareholder, wholly held its shares. Established in September 2013, Beijing Seri Sidong Culture Communication Co., Ltd. has a registered capital of about 20.19 million RMB, and its legal representative is Jia Hongyi. Its business scope includes technology development, technical services and application software services. The company was founded by Sun Min, former CEO of Acfun.

2. Yusheng Culture, the first stock of China Variety, was cold on the first day of listing, down 115% from the issue price.

Yusheng Culture, which led Canxing Culture to become "the first variety in China", was listed on the Hong Kong Stock Exchange today at a price of HK$ 2.26 per share. As of press time, the share price was reported at HK$ 2.00, down 1150% from the issue price, with a total market value of HK$ 3.2 billion. Yusheng Culture was established in Beijing in 2014. Its main business includes research and development, marketing, production and distribution of video content (such as variety shows and series) for media platforms. The programs launched include Who’s Your Dish, Super Premiere, Home Chef, Hello! Interviewer, etc.

3. The game MCN Elephant Entertainment and Goose Culture announced the merger, with Tencent, Betta, Huya and Shanda as important shareholders.

On March 13th, 2020, China’s two major games MCN Shenzhen Xiaoxiang Mutual Entertainment Culture and Entertainment Co., Ltd. and Shanghai Goose Culture Communication Co., Ltd. officially announced the merger. According to the merger agreement, Elephant Mutual Entertainment and Goose Culture will set up a brand-new company "Shenzhen Elephant Goose Culture Co., Ltd.", and Dou Yuxi, the founder of Elephant Mutual Entertainment, will be the CEO of the new company. Previously, the valuations of the two companies reached 1 billion yuan, and they successively introduced important shareholders such as Tencent, Betta, Huya and Shanda.

4. Netease Cloud Music has reached a copyright cooperation with Jili Studio.

Netease Cloud Music announced that it has reached a copyright cooperation with the studio of Ji Lili, and obtained the full authorization of its animation music, including My Neighbor Totoro’s "Spirited Away", Hal’s Moving Castle, Ponyo On The Cliff by The Sea and other well-known popular animation music works.

5.Soul’s operating partner was arrested for deliberately spreading harmful violation information on the opponent’s APP.

Due to deliberately spreading harmful and illegal information on the competitor’s APP, the "set up bureau" made a malicious report, which led to the other party’s APP being taken off the shelf for three months, causing the growth of the victim company to almost stagnate and the business to be seriously endangered. Soul’s partner Li was arrested by the Putuo District People’s Procuratorate for allegedly damaging business reputation and commodity reputation.

Foreign information

1. All six Disney parks in the world are closed.

On March 13th, affected by the COVID-19 epidemic, Disney announced the temporary closure of Orlando Disneyland and Paris Disneyland. The reporter logged into official website of Paris Disneyland and found that official website’s homepage indicated that the park would be temporarily closed until April 15th. So far, all six Disney parks in the world have been closed.

2.Apple Music won a new contract with the record company.

According to macrumors, Apple Music has obtained new contracts from major record companies including Universal Music, Sony Music and Warner Music. Earlier, Apple had a preliminary discussion with record companies on whether to launch a "media content bundle package" for Apple Music and Apple TV+. If the agreement is reached, users will be able to subscribe to Apple Music and Apple TV+ services at a lower price. However, this contract does not bind the terms of Apple TV+.

3. Disney announced the global withdrawal of the live-action movie Mulan.

Mulan was originally scheduled to be released in many places around the world from March 26th, including North America and Britain on March 27th, but now it has been withdrawn. Director Nikki Carroll said: "Making this film is the most satisfying and exciting experience of my career, and we are excited to share it with the world. But considering the changing situation today, unfortunately, we have to postpone the release of "Hua Benlan" in the world. " There is no new schedule for the film. deadline sources said that Disney plans to let Mulan be shown in many places around the world this year.

4.Youtube announced that it will support the realization of Covid-19 video advertisements.

Youtube is reassessing its policy to help creators of videos related to the Covid-19 outbreak realize their advertising. Susan Wojcicki, CEO of YouTube, sent an email to video creators on Wednesday to discuss the coverage of Covid-19. Wojcicki said: "In the next few days, we will activate the advertising service for discussing Covid-19’s content on specific channels. These channels include verified creators and a series of news partners. We are preparing our policies and implementation processes to expand our liquidity to more creators and news organizations in the next few weeks. "

5. American actor Tom Hanks and his wife confirmed that they were infected with Covid-19.

On the evening of 11th local time in the United States, actor Tom Hanks, who was in Australia, confirmed on social networking sites that he and his wife had been tested positive for COVID-19 after suffering from fatigue, body aches and low fever caused by similar colds. Tom Hanks himself said that he would follow the doctor’s advice and update the situation in time.

6.NBA Development Alliance announced that it would suspend the game indefinitely.

The development alliance officially issued an indefinite suspension statement. This statement was issued after the NBA announced the suspension, and it developed.

The league and NBA not only share two-way players, but also share some facilities.

End

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Original title: "Global Information | Disney’s six global parks are all closed"

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Special feature of 1905 film network If you use one word to describe the coming 2020, what would you choose?Under the sudden intrusion of the epidemic, many friends of the film critic have adjusted the rich goals set for this year to the word "alive".

However, similar to the China movie from stagnation to restart, you and I can always find more surprises besides completing the goal of "being alive".

Just last week, many film practitioners were pleasantly surprised to find that the annual box office of China movies in 2020 has exceeded 19.3 billion yuan, and the integer node of 20 billion seems within reach. As the biggest force in this sprint stage, it is naturally scheduled to be released on December 31.

The pre-sale box office on the opening day exceeded 100 million, and this "little red flower", which is incarnated as a little sun in the latest poster, is very hopeful to become a bright sun to help the film market recover at the last minute of 2020.

With the same theme of "being alive", it wants to achieve the goal of love and hope through all the audience.

When the flower falls, she does not die.

Two days after the release, A Little Red Flower released a promotion song called "Flowers".

With sentimental lyrics, the affection between the characters played by Jackson Yee and Liu Haocun is slowly released. The snuggling on the motorcycle and the proximity to the dining table all reveal the ambiguous atmosphere of youth.

Following Ma Xiaoyuan’s ridicule of Wei Yihang’s "Ma Bao", Tao Hui, the mother played by Zhu Yuanyuan, directly pointed out her son’s thoughts for the audience: You are afraid of losing her.

Afraid of losing, isn’t it the truest voice of you and me in 2020? We who continue to study the course of "Cherishing Life" in this year may be better able to experience the resonance of the times in Wei Yihang and Ma Xiaoyuan who are born to die.

Jackson Yee and Liu Haocun, who play cancer patients for the first time, are both leading the second screen. I’m afraid the test they face is not lower than that of you and me who were at a loss before the epidemic. Just like us who are constantly strong under the anti-epidemic achievements, the release of each video material brings surprises and confidence to this "little red flower" with their brilliant performances in skills and emotions.

Different from Xiaobei, which is full of social atmosphere, Jackson Yee’s "problem of juvenile" in A Little Red Flower, although still full of "stubborn" spirit, highlights the natural mentality of teenagers in their growth beyond repression.

What inspired him to go to the sun was naturally the issuer of "Little Red Flower" — — Ma Xiaoyuan played by Liu Haocun. Also terminally ill, the mud child in that movie has been born into a sunny and confident girl, as if all the illnesses in the play had nothing to do with her.

Trapped in the mire of suffering, the little red flower painted on the hand became the connection of flower of life, so that when Xiaoyuan asked "What if we get separated?", Yihang, who had lost his silence, gave the most firm answer:

"You raised this arm in the crowd. As soon as I saw this little red flower, I immediately ran to find you. 」

When the flower falls, she does not die, and the only strength that supports her is love and hope.

What a miserable day, you have overcome it.

A Little Red Flower, who is concerned about anti-cancer issues, has been the third screen contact between director Han Yan and the pain.

From amnesia, which is the background of love story, to leukemia, which is fought by optimism, Han Yan’s creation gradually approaches the truth of realism, but it is also more determined to face the pain with optimism.

As the core clue except "love" in A Little Red Flower, the family relationship between the two families has been the pillar of film promotion since the poster was warmed up. Even my father’s slap in the face of Yihang is fierce but not out of line in the dual context of suffering and Chinese family.

Professor Wu Guanping of Beijing Film Academy, who had seen the film in advance, remembered one of the family scenes vividly when he was a guest on the program "Today’s Film Review": the father who was worried about the money for his children’s treatment at a family dinner could not help but turn around and cry after winning the support promise of "selling the house" from different families.

China’s desire for life, which once touched him, is the most basic and lofty demand of the people for realism 3. After "fuck off!" Tumor jun’s cartoon style, I believe that in A Little Red Flower, where comedy faces such as George W. PINKRAY  joined, Han Yan will continue to actively write about the anti-cancer process with optimism.

For the people of China who have gained rich experience and achievements in fighting the epidemic in this year, this kind of writing has long been beyond the scope of artistic comparison. The anti-cancer family in A Little Red Flower represents the group of you and me who have gone through hardships and are unyielding.

What year-end gift can be more appropriate than this "little red flower" that we cultivated together?

The Expert Perspective of Today’s Film Review

Professor Wu Guanping of Beijing Film Academy:This film has given us a lot of emotional appeal of encouragement and progress, so I think showing the film A Little Red Flower at the end of the year to give you a "little red flower" can make us forget the misfortunes we experienced in 2020 and remember the touch and warmth left by 2020.

(Source: Qianweiyang Kitchen Guan Wei)

Interpretation of financial reports in the primary market, paying attention to the issuance process

On June 19, 2020, the CSRC disclosed in advance the application of Zhengzhou Qianweiyang Kitchen Food Co., Ltd. (hereinafter referred to as "Qianweiyang Kitchen") to "queue up" for listing. Looking back on history, in 2012, Qianweiyang Kitchen was wholly-owned by Zhengzhou Missing Food Co., Ltd. (hereinafter referred to as "Zhengzhou Missing Food"), a subsidiary of Synear Food Holdings Limited. Then in 2016, Qianweiyang Kitchen became independent from the missing system, focusing on expanding the catering channel market of quick-frozen noodles and rice products. As a former controller of missing food, how will Li Wei realize its development plan of "recreating 3-5 core categories exceeding 100 million yuan in existing products" with Qianweiyang Chef?

As a supplier of quick-frozen noodles and rice products of well-known chain catering brands such as KFC, Pizza Hut and Haidilao, the performance of Qianweiyang Chef in recent years is "average", but at the same time, Qianweiyang Chef is faced with problems such as lower gross profit margin than its peers, declining capacity utilization rate, and "dependence" on a single customer. In the face of the complex market environment, can Qianweiyang Chef "break through"? It’s still unknown.

one

The actual controller Li Wei holds 62.49% of the shares and "takes the helm" of 56 companies.

This listing, the sponsor of Qianwei Yangchu Cooperation is Guodu Securities Co., Ltd., the auditor is Deloitte Touche Tohmatsu Certified Public Accountants, and the law firm is Beijing Jingtian Gongcheng Law Firm.

According to the prospectus, the controlling shareholder of Qianwei Yangchu is Gongqingchengji Enterprise Management Consulting Co., Ltd. (hereinafter referred to as "Gongqingchengji"), with a shareholding ratio of 62.49%. Li Wei directly holds 100% equity of Gongqingchengji and indirectly controls 62.49% equity of Qianweiyang Kitchen, which is the actual controller of Qianweiyang Kitchen.

It should be pointed out that Li Wei, with a bachelor’s degree, did not hold a post in Qianweiyang Kitchen. In addition to Qianwei Restaurant, Li Wei also controls 8 overseas enterprises such as for Joy Development Limited and Genki HoldingsLimited, and 47 domestic enterprises such as Zhengzhou Huanghe Daguan Co., Ltd. and Henan Hailang Real Estate Co., Ltd..

As of June 8, 2020, the signing date of the prospectus, Qianwei Yangchu has a total of 16 shareholders. Except for Gongqingcheng, the top ten shareholders are Shenzhen Qianhai New Hope Chuangfu No.1 Investment Partnership, Zhuji Shangde Hewei Investment Partnership, Gongqingcheng Kaili Investment Management Partnership, Suqian Hanbang Investment Management Co., Ltd., Shenzhen Netju Investment Co., Ltd., Wei Xiuyan, Weng Lei, Zhao Jianguang and Beijing Jianyuan Times Investment Management Center.

Looking at the situation of its director, there are 8 directors on the board of directors of Qianwei Yangchu, including 3 independent directors; There are 3 supervisors and 4 senior managers.

Jian Sun, with a bachelor’s degree, is currently the chairman of Qianwei Yangchu and the executive director of Xinxiang Qianwei Yangchu Food Co., Ltd. (hereinafter referred to as "Xinxiang Qianwei"). He has served as a salesman of Henan Tianlong Industrial Co., Ltd.; Zhengzhou Miss Business Representative, Shanghai Company Manager, Hong Kong Company Manager and Deputy General Manager of Marketing Center; General manager of sales of Henan Yishengyuan Food Co., Ltd.; Deputy General Manager of Zhengzhou Central Daguan Real Estate Co., Ltd., etc.

Bai Rui, master’s degree, is currently the director and general manager of Qianwei Central Kitchen and the manager of Xinxiang Qianwei; He has served as an accountant in the Finance Department of Henan Guanlian Decoration Engineering Co., Ltd.; Accountant in charge of Henan Branch of Hisense Kelon Electric Co., Ltd.; Zhengzhou misses the manager of the settlement department, the manager of the fund management department and the assistant to the deputy general manager of the marketing center.

2

Mainly engaged in the production and sales of quick-frozen noodle rice products, accounting for over 90% of revenue.

According to the prospectus, Qianweiyang Kitchen was established on April 25, 2012, and its main business is the research and development, production and sales of quick-frozen noodle rice products for catering enterprises. According to the processing methods, quick-frozen noodle rice products can be divided into four categories: frying, baking, cooking, dishes and others. The specific products include fried dough sticks, sesame balls, egg tarts, sweet potato balls and cartoon bags.

From 2017 to 2019, the main business income of Qianwei Yang Kitchen was 592.9004 million yuan, 700.8488 million yuan and 888.6315 million yuan respectively. Among them, the total income of frying, baking and cooking products in the same period was 577,119,600 yuan, 690,869,300 yuan and 866,225,600 yuan respectively, accounting for 97.34%, 98.58% and 97.48% of the main business income in the same period, which was the main source of the main business income of Qianwei Central Kitchen.

In addition, from 2017 to 2019, the realized income of dishes and other products was 15.7808 million yuan, 9.9794 million yuan and 22.4059 million yuan respectively, accounting for 2.66%, 1.42% and 2.52% of the main business income in the same period, accounting for a relatively small proportion.

three

The upstream market is fully competitive, and the price of raw materials may fluctuate.

According to the prospectus, Qianweiyang Kitchen belongs to the quick-frozen noodle rice products industry. The upstream of the industrial chain mainly includes rice, noodles, oil, meat, vegetables, miscellaneous grains and other raw materials. The price and quality of raw materials are the two major factors that quick-frozen food enterprises are most concerned about.

It should be noted that raw material expenditure is the main operating cost of quick-frozen noodle rice products enterprises, and the development of upstream industry and the change of agricultural and sideline products prices have an important impact on the production and sales of quick-frozen noodle rice products industry; Although the upstream industries provide all bulk agricultural products (000061, stock bar) with full market competition, there is rarely a shortage of supply, but due to the complex and changeable economic situation in recent years, the prices of raw materials supplied by the upstream industries are still unstable, which has a certain degree of adverse impact on the development of the quick-frozen noodle and rice products industry.

According to the prospectus, the downstream of Qianweiyang Kitchen is online and offline sales channels and cold chain logistics industry. At present, there are two mature offline sales channels for quick-frozen noodles and rice products. One is to connect with C-end consumers through shopping malls, supermarket chains, convenience stores, etc., and the other is to distribute them to B-end customers such as restaurants, enterprises and institutions, hotels, etc. through self-management and distribution.

In addition, the market demand and development level of downstream industries determine the future development direction and scale of the quick-frozen noodle and rice products industry. At the same time, with the sustained development of the national economy and the increasing awareness of consumers on food health, the products of the quick-frozen noodle and rice products industry have been continuously improved in quality and various indicators. Therefore, the quick-frozen noodle rice products industry and the downstream industry promote each other and develop circularly.

four

The performance is "average" and the gross profit margin is lower than the average level of peers.

In recent years, the performance of Qianweiyang Chef has been "mediocre".

According to the prospectus, in 2017-2019, the operating income of Qianwei Central Kitchen was 593,317,100 yuan, 701,202,700 yuan and 889,282,900 yuan respectively, which increased by 18.18% and 26.82% respectively in 2018-2019.

In the same period, the net profit of Qianwei Yangchu was 46,559,100 yuan, 58,678,900 yuan and 74,121,300 yuan respectively, which increased by 26.03% and 26.32% respectively in 2018-2019.

(Source: Qianweiyang Kitchen Prospectus)

From 2017 to 2019, the net cash flow generated by the operating activities of Qianwei Central Kitchen was 91,522,200 yuan, 12,413,000 yuan and 86,412,700 yuan respectively.

It is worth noting that in recent years, the production and sales rate and capacity utilization rate of Qianweiyang Kitchen have shown a downward trend.

From 2017 to 2019, the sales volume of Qianwei Yang Kitchen was 54,875.48 tons, 63,550.1 tons and 76,598.86 tons respectively, and the production and sales rates were 98.14%, 98.9% and 94.98% respectively. The capacity utilization rates are 87.37%, 100.4% and 81.29% respectively.

In recent years, the gross profit margin of Qianweiyang Kitchen is lower than the average of the same industry.

In 2017-2019, the gross profit margin of Qianwei Yang Kitchen was 22.69%, 23.83% and 24.5% respectively, while in the same period, Sanquan Food (002216, shares bar), Anjing Food (603345, shares bar), Zhongyin Babi, Haixin Food (002702, shares bar) and Huifa.

In this regard, Qianweiyang Kitchen said that due to the obvious differences in sales models, downstream customers, product structure and sales scale of comparable companies in the same industry, the gross profit margin also showed certain differences.

five

The top five suppliers account for nearly 50% of purchases, which may constitute a "dependence" on a single customer.

According to the prospectus, the sales model of Qianweiyang Kitchen is mainly divided into direct sales and distribution, and the two are relatively stable. From 2017 to 2019, the sales revenue of Qianweiyang Kitchen’s distribution model accounted for 59.41%, 59.31% and 58.98% respectively; In the same period, its direct sales revenue accounted for 40.59%, 40.69% and 41.02% respectively.

From 2017 to 2019, the total sales of Qianwei Yang Kitchen to the top five direct customers were 218,028,400 yuan, 255,128,100 yuan and 320,882,300 yuan respectively, accounting for 36.75%, 36.38% and 36.08% of the total operating income in the same period respectively.

During the reporting period, that is, from 2017 to 2019, the total sales of Qianwei Yangchu to the top five distribution customers were 56,518,600 yuan, 77,401,700 yuan and 100,831,300 yuan respectively, accounting for 9.53%, 11.04% and 11.34% of the total operating income in the current period, respectively, and the proportion of revenue showed an upward trend.

It should be pointed out that from 2017 to 2019, the sales revenue of Qianwei Yangchu to the largest customer Yum! China Holdings Co., Ltd. (hereinafter referred to as "Yum! China") and its related parties accounted for 29.95%, 30.2% and 30.72% of the operating income respectively.

In this regard, Qianwei Yangchu said that as a T1 supplier of Yum! China, Qianwei Yangchu has a stable cooperative relationship with Yum! China, but there is still the risk that Yum! China will reduce orders or even terminate cooperation in the future, which will lead to a decline in the operating performance of Qianwei Yangchu.

In recent years, the suppliers of Qianweiyang Kitchen are more concentrated.

From 2017 to 2019, the purchase amount of Qianwei Yang Chef from the top five suppliers was 176.229 million yuan, 199.4039 million yuan and 261.8332 million yuan respectively, accounting for 48.12%, 46.14% and 47.05% respectively in the same period.

six

The total fundraising exceeds 409 million yuan, which will increase the production capacity by 80%.

With this listing, Qianwei Yangchu plans to raise 409 million yuan, which will be used to invest in "Xinxiang Qianwei Yangchu Food Co., Ltd. Food Processing Construction Project (Phase III)" and "Headquarters Base and R&D Center Construction Project" respectively.

Among them, the "Xinxiang Qianwei Yangchu Food Co., Ltd. Food Processing and Construction Project (Phase III)" plans to use 377 million raised funds, and the planned construction period of the project is 24 months. The implementation subject is Xinxiang Qianwei, a wholly-owned subsidiary of Qianwei Yangchu. The project has a total land area of 35,288 square meters and a total construction area of 53,760 square meters, including 30,000 square meters of food processing workshops (double floors) and 23,760 square meters of three-dimensional cold storage. After the completion of the project, the production scale of quick-frozen rice products with an annual output of 80,000 tons will be formed.

It is worth noting that in 2019, the existing production capacity of Qianweiyang kitchen products was 99,200 tons, that is, the new production capacity of the above projects accounted for 80.65% of its existing production capacity.

Qianweiyang Kitchen said that after the above-mentioned projects are completed and put into production, the overall capacity utilization rate of the company will reach over 90% by then. Considering the seasonality of product sales and the gradual increase of market concentration of large-scale quick-frozen noodle rice products, the issuer’s new capacity increase will basically be digested.

On the other hand, Qianweiyang Chef also admits that the investment projects with raised funds fail to achieve benefits as scheduled, or the market situation changes unpredictably after production, or the company cannot effectively explore new markets. After capacity expansion, the company will have certain risks of unsalable products or idle capacity.

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Wonderful review of the past

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This article first appeared on WeChat WeChat official account: Jinzhengyan. The content of the article belongs to the author’s personal opinion and does not represent Hexun.com’s position. Investors should operate accordingly, at their own risk.

CCTV News:Recently, influenza is in a seasonal epidemic period. Then, what is the current and future epidemic situation of respiratory infectious diseases in China? What should I do if I get respiratory infectious diseases? In view of the public concern about the hot issues of respiratory disease prevention and treatment, let’s understand them one by one.

According to the influenza surveillance data released by the China Center for Disease Control and Prevention, at present, more than 99% of the influenza detected in the northern and southern provinces are H1N1. Then, let’s first take a look at the current highest incidence of swine flu.

Question: What is H1N1?

Influenza viruses are divided into four types: A, B, C and D. Influenza A, which appears most frequently recently, is highly contagious and easily spreads among people, resulting in a cluster epidemic. Influenza virus is easy to mutate and cause a wide range of epidemic. Although influenza A and common cold are both respiratory infectious diseases, their symptoms are quite different.

The typical symptom of swine flu is sudden high fever. Generally, the body temperature can reach 39-mdash on the second or third day after symptoms appear. 40℃, accompanied by chills, obvious headache, muscle and joint pain, fatigue, loss of appetite and other systemic symptoms, but also cough, sore throat, stuffy nose, runny nose and other respiratory symptoms. For children, the symptoms may be different from those of adults.

Five types of high-risk groups are easy to develop into severe cases.

Experts say that H1N1 is a self-limiting disease, and most people can heal themselves in about 7 days, but it is easy to cause complications for some people, such as bacterial pneumonia, necrotizing encephalopathy and myocarditis.

According to the influenza diagnosis and treatment plan issued by the National Health and Wellness Commission, five types of high-risk groups are very easy to develop into severe cases, so we should attach great importance to it and detect and treat it as soon as possible. These five groups of people include:

Children under 5 years old (children under 2 years old are more likely to have serious complications);

Age ≥ 65-year-old people;

Accompanied by the following diseases or conditions: chronic respiratory diseases, cardiovascular diseases (except hypertension), nephropathy, liver diseases, blood system diseases, nervous system and neuromuscular diseases, metabolic and endocrine system diseases, malignant tumors, immunosuppression, etc.

Obese (BMI greater than 30);

Pregnant and perinatal women.

How to use the medicine when the flu is "recruited"?

According to experts, once symptoms such as upper respiratory tract infection and fever appear, you should grasp the gold for 48 hours, check yourself in time or go to the hospital for treatment. With the increasing number of people infected with influenza, how to take anti-influenza drugs oseltamivir and mabaloxavir has also attracted much attention.

Li Dong, chief physician of Beijing You ‘an Hospital, once said that the advantage of mabaloxavir is that it only needs to be used once, while oseltamivir needs to be taken twice a day for five days. In addition, mabaloxavir is approved by the state for people aged 5 and over. Because its effectiveness and safety have been verified for many years, oseltamivir can be used for children over 1 year old, even under special circumstances, if doctors think that the risk of influenza is high, they can also use oseltamivir.

No matter what choice you make, the doctor suggests that both of them are prescription drugs and must be used under the guidance of a doctor or pharmacist. Many people regard oseltamivir as a "specific drug" against influenza A and B viruses, but some people are worried that if oseltamivir is eaten too much, it will lead to drug resistance.

Question: Will oseltamivir be resistant?

Director Li Dongzeng said that no obvious drug resistance has been detected at present, but it is still necessary to emphasize rational drug use and not to stop drug blindly and prematurely. Because some people may feel that their symptoms have eased after using it for a day or two, they stop taking the medicine. If they stop taking the medicine too early, the virus in their bodies may not be removed, and drug resistance will easily occur at this time, so it must be enough for routine use for 5 days.

Why should children use antitussive drugs with caution?

Cough is a common manifestation of respiratory tract infection. The National Health and Wellness Committee introduced at a recent press conference that children should use antitussive drugs with caution, and many people have some doubts about this. Why should children use antitussive drugs with caution?

Xu Baoping, chief physician of Beijing Children’s Hospital affiliated to Capital Medical University, said that cough is actually a normal physiological reflex, and its main purpose is to help expel sputum and pathogenic microorganisms secreted in the airway. However, antitussive drugs inhibit cough, which is not conducive to the discharge of sputum. However, careful use does not mean that it must not be used. If the child has a particularly severe dry cough, it can be used for a short time. As the course of the disease progresses, he may soon become coughing with phlegm. At this time, it is necessary to change the medicine in time and replace the antitussive drugs with expectorants.

Experts say that if children have the flu, using antitussive drugs may cover up some symptoms and even induce some other diseases. Even if you choose to use antitussive drugs, try to choose non-dependent drugs and take them according to your doctor’s advice.

Can you take a bath after suffering from swine flu?

Recently, the topic of "A woman with H1N1 flu can’t move her hands and feet after taking a bath for 4 days" rushed to the online hot search, which triggered netizens’ attention and heated discussion. So can you take a bath after suffering from swine flu?

Zhou Qingtao, deputy director of the Department of Respiratory and Critical Care Medicine of Peking University Third Hospital and director of the Department of Critical Care Medicine, said that generally speaking, if the fever of H1N1 has gone down or the condition has improved, you can take a bath, pay attention to the appropriate water temperature, dry your body in time after bathing, and pay attention to keeping warm so as not to aggravate the condition. Bathing is not recommended for those patients who are suffering from fever or serious illness, which may lead to aggravation and even danger.

　　CCTV News:At present, the COVID-19 epidemic is still spreading around the world, which has an impact on the world economy. China’s measures to stabilize foreign trade and foreign investment are not only conducive to the healthy development of China’s economy, but also to the prosperity and stability of the world economy. When it comes to the economy, we continue to see changes in the figures.

　　Data 1: an increase of 1.4%.According to the latest data from the General Administration of Customs, from January to May this year, the total value of China’s foreign trade import and export was 11.54 trillion yuan. Among them, exports in May reached 1.46 trillion yuan, up by 1.4%, continuing the positive growth trend of last month. Experts said that this is mainly because the epidemic prevention and control in China has been further consolidated, and foreign trade enterprises have taken the lead in resuming work and production in adversity, meeting the global product demand and forming a strong support for exports.

　　Data 2: Over 90%.Foreign trade exports continue to grow, and imports are also actively expanding. Today (7th), there are still 150 days before the opening of the 3rd China International Import Expo, and preparations are being stepped up. Up to now, the contracted exhibition area of China International Import Expo(CIIE) Enterprise Business Exhibition has exceeded 90% of the planned area. Some exhibition areas have become saturated, and even "one is hard to find".

　　Data 3: an increase of 3.9%.While the foreign trade data improved, domestic trade continued to improve steadily. According to the latest data of National Railway Group Co., Ltd., in May, the national railway freight volume was 299 million tons, up 3.9% year-on-year, and the average daily freight volume increased by 8.5% month-on-month, maintaining a high operation and sustained growth.

　　Data 4: The wheat harvest is nearly 60%. According to the latest agricultural dispatch of the Ministry of Agriculture and Rural Affairs, the wheat harvest in China’s main producing areas has been accelerated at 10 million mu per day for 10 consecutive days, and the progress of wheat harvest has been nearly 60%, covering an area of more than 190 million mu. Due to timely pest control and field management, the quality of wheat this year is generally better than normal.